Log Loss

Log-loss is an appropriate performance measure when you're model output is the probability of a binary outcome.

The log-loss measure considers confidence of the prediction when assessing how to penalize incorrect classification. For instance consider two predictions of an outcome P(Y=1|X), where the predictions are 0.51 and 0.99 respectively. In the former case the model is only slightly confident of the class prediction (assuming a 0.5 cutoff), while in the latter it is extremely confident. Since in our case both are wrong, the penalty will be more harsh for the more confident (but incorrect) prediction by employing a log-loss penalty.